Surely original tourism would be difficult to define. As originality means new proposals, then we have to show examples. Sojourn Boutique Villas in Siem Reap is one of those experiences we can define as original. The idea is not to see only the fascinating millenarian rocks of the temples, but to meet the Cambodian traditions and culture. Fiona Kidston and Anthony Jaensch are from Australia. A couple of young entrepreneurs that fell in love with Cambodia and decided to sett le in Siem Reap city with their business ideas for responsible tourism. It meant that, as foreigners investing in the country, they would choose to operate their business ventures in a way that would provide local Cambodian people with a benefit from their own success, while respecting their unique cultural identity. As with many expatriates that have decided to sett le in the country, they came six years ago for holidays and decided to stay. The fi rst decade of the century has been of special changes for a country like Cambodia: from the nightmares of wars, conflicts and misery, to a very dynamic developing nation that is attracting visitors and investors from everywhere in the globe. Fiona and Anthony have been direct witnesses of that change in the last five years.
Read More in Cambodia Insight Website on Issue 2 Page 29.
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